A picture is Worth 1000 words, but a Video is Priceless

are videos better than pictures

In the same way as other individuals,  I utilize pictures within my websites to help paint a picture and give a thought in respect to what the theme I will discuss. We are all familiar with the saying "A picture is worth 1,000 words" and everyone by now is mindful of how powerful multimedia is. Pictures are commonly used to savor times with loved ones and friends, in order to capture those Kodak moments in our life. Well, if pictures are worth 1,000 words, then video's must be priceless!

Pictures or Videos?

I've wondered to myself many times paper or plastic? what's more its never been a simple decision, each has its own pro's and con's, the same could be said in regards to whether to pick between Images or Videos.. Although both can be used simultaneously, there are still the individuals who ask, Is one superior to the next? Again pro's & con's, depending upon what the circumstances calls for.  For instance, photographs may be more qualified for an E-commerce site where you might want to quickly navigate through to view an item. While Videos may be used for landing sites etc. Below I have listed reasons why you should use Images (Pictures) & Videos in your blogs.

The Reasons for Images

If you have an online store, issue press releases or even just have a Facebook business “page”, then here are 6 reasons to publish images and photos as part of your business marketing tactics.

1. Articles with images get 94% more total views
2. Including a Photo and a video in a press release increases views by over 45%
3. 60% of consumers are more likely to consider or contact a business when an image shows up in local search results
4. In an ecommerce site, 67% of consumers say the quality of a product image is “very important” in selecting and purchasing a product
5. In an online store, customers think that the quality of a products image is more important than product-specific information (63%), a long description (54%) and ratings and reviews (53%)
6. Engagement rate on Facebook for photos averages 0.37% where text only is 0.27% (this translates to a 37% higher level of engagement for photos over text)

The Reasons for Videos

Reason #1 – You Need Google to Love You!

Google owns YouTube and you need Google to love you!  If you haven’t noticed already, Google is very important to your business. If Google likes your site and sees that you are utilizing their tools, then your page will move up in search engine optimization.


Reason #2 – Your Clients Want to See You and Your Personality

This is important because your personality doesn’t always come through in writing like it does in a video. Clients want to connect.  They want to know you are human and that you have empathy. What better way to show potential clients that than in a video on your blog?

Reason #3 –  Videos Allow for Visual Diversity

Some people don’t want to read blogs . . . . They can be boring or too long or look intimating.  By adding a funny video or quick clip, you are creating visual diversity on your blog.

Reason #4 – Adding Videos to Your Blog is Easy

Once you get past your anxiety, it just takes 5 minutes of video time and 5 minutes of editing or adding an introduction if you want to do that.  There is no proof reading, no links to other posts or websites, etc..

Reason #5 – Videos Increase Social Media Validity

If you use social media, videos will increase traffic to your website. When you create a video, post it to your YouTube channel first, then embed it into your blog or website.  That allows people to watch your video from your own site rather than having to send them a link to YouTube.  Behind the scenes, YouTube is transcribing every word you say, so it again adds to your search engine optimization. Remember to include (and speak) your keywords.

Credit  for Reasons to use video go to "All things private practice"
Credit for Reasons to use Photo go to " 6 powerful reasons Why you should include images in marketing"


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Heal the World, One Social Media Post at a Time

 

Heal the World

Nowadays, Social Media is apart of our everyday life. Continually notifying our friends & followers of our every move throughout the day. Of course, just a decade ago things were not as they are today. Social networking just began making a name for itself with Friendster & Myspace expanding out & connecting people around the world. In, short Social Media has made a ton of progress from just a few million users to Facebook & their 1.1 billion users online. It makes me wonder, how far will Social Media go?, & what's next after the Social Media trend craze has ended? Whats more is how social media is being used in 2014

How is Social Media utilized today?

Simply take a gander at your timeline, whether it be Facebook or Twitter there is both positive & negative news. In the past, the news predominantly demonstrated what was occurring on our TV sets, most with a set time schedule depending upon where you live. Before that, by newspaper which took considerable time to reach people's homes. Be that as it may, in today's world not only does the news stream on our computer screen, but it also covers a larger audience in shorter time. One essential thing about Social Media, that people tend to often over look is that it gives  the law an edge over crime.

" Police departments are increasingly embracing the idea of using social media sites, such as Facebook, for everything from soliciting crime tips to sharing safety-related information and improving community relations. The sites can give law enforcement an additional way to disseminate information quickly and to interact with the public. " ~ http://www.securitymanagement.com

I support the idea, police utilizing Social Media to help clean up the streets. If Facebook can help locate a killer, or missing person then more power to them. It's impossible for me to count just how many times I've come across a post on my timeline mentioning a lost child & it going viral! Were not talking local, this is focused around your friends list so realistically is going world wide. We as humans are literally healing the world, one Social Media post at a time. It's truly an amazing thing.

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Social Media Trend "The Rock will play Black Atom"

"The Rock will play Black Atom"

It has been announced & I am officially excited about one of the hottest trending topics on social media & Google, the Rock has confirmed that he will play "Black Adam"! For those of you unfamiliar with the comic supervillian, Black Adam was a corrupted, ancient Egyptian predecessor of Captain Marvel, who fought his way to modern times to challenge the hero and his Marvel Family associates.

Black Adam is an ancient Egyptian prince named Teth-Adam (i.e., "Mighty Human"), who is chosen by the wizard Shazam to be his successor due to his presumed moral purity. When Teth-Adam says the magic word "Shazam", he is transformed into a super-powered being possessing the same powers that Captain Marvel would later be granted; however, Mighty Adam is soon corrupted by the vastness of his powers. Originally, the wizard Shazam grants Adam powers derived from ancient Greco-Roman deities; later in the series, it was changed to ancient Egyptian deities.

According to Newsarama.com it has been confirmed Dwayne Johnson aka "The Rock" will play the notorious supervillian Black Adam. They describe the character as "more of an anti-hero trying to clear his name than a villain." In this coming film, Adam To many Comic book heads, this is major news as most of us have been praying for a Black Adam movie. I'm looking forward to more news on this topic, you can read more about Black Adamn @ http://www.newsarama.com/22050-black-adam-a-bad-assery-why-the-rock-chose-well.html


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